Why Attend

The Concept

Large, fragmented, more and more complex, the landscape of MarTech solutions, is often criticized for its lack of readability.

Meanwhile, businesses find themselves faced with the need to take advantage of an array of big concepts, many with blurry lines. In this context, the expertise of these new domains, so full of promises, will first go through understanding: the different ecosystems, the positioning of the publishers and their technologies, and the selection criteria that allow businesses to find a solution.

Through its 3 pillars: a constant in-depth analysis of the ecosystems, a web platform to source and compare the MarTech solutions and an annual event to bring it all together.
The Digital Benchmark aims to assist decision-makers, marketers, and companies in their MarTech projects.

Why Berlin

Welcome to the fastest growing tech hub in Europe

With easy access to the rest of Europe as well as a qualified and culturally diverse labour force, Berlin has become a place that brings young (Zalando, Sound Cloud, 6wunderkinder, Onefootball, Wooga...) and established companies (Axel Springer, Deutsche Telekom, Mozilla, Nokia, Universal Music, Viacom International Media Networks...) together in a thriving ecosystem.

As a trans-sector technology, the digital economy is the foundation for future-oriented sectors such as the energy, healthcare and mobility industries. In this regard, Berlin, a “Smart City,” is an ideal practice laboratory.
 


The Program

Thursday 23rd MayFriday 24th May
8:30 AM - 8:35 AM
Conference
Welcome Address by EBG

BCC - Berlin Conference Center

more
8:35 AM - 8:45 AM
Keynote
Self-disrupt or Die!
 Read the slides
 Watch the video

Self-disrupt or die: With over 1 billion expected startups in the world by 2020, the startup phenomenon is completely underestimated... as well as the deadly threat of widespread disruption for all brands across every universe? Winter is coming... no, winter is already here.
BRAND ADVOCATE - Marc SALOMONE, CEO
more
8:55 AM - 9:10 AM
Use Case
Brands' relational promise boosted by Machine Learning
  Read the slides
  Watch the video

How a leader in the insurance sector has set up a dynamic customer satisfaction management program to serve several departments of the company?

We will have a look at a complex Data Science project that is also part of an ambitious business strategy to become more than just an insurance company but a service company dedicated to its customers.

Furthermore, we will decode the data-driven approach of the business line's advantage, which will also deliver best practices in terms of team adoption.
Ekimetrics - François Poitrine, Co-founder & General Manager
more
Use Case
End-to-End Personalization System: How to offer your users a continuous personalized experience from acquisition to final conversion?
  Read the slides
  Watch the video

Today, there are two ways to handle the topics of personalization of the user experience: through the prism of acquisition or of the on-site experience.

In this keynote, you will discover how to reconcile these two worlds and create a bridge between ad-centric data and site-centric data to offer your user a consistent, personalized experience throughout its customer journey and thus increase performances of your digital device.
Uptilab - Laurent Colin, Sales Manager
more
Use Case
Marketing Tech Stack & Customer Journey, the ultimate association for your digital performance?
 Read the slides
 Watch the video

At the time where your brand's differentiation key factor is experience, your digital performance is very often driven at the last touchpoint, in a manual way with a traffic only vision.

It is urgent to operate a change management strategy to put the customer journey at the heart of your digital performance and answer to the organisation and tool challenges. During this session, we will look at practical and replicable answers, illustrated by a case study.
Accenture Interactive - Thomas Pinte, Client Success Lead
more
9:15 AM - 9:25 AM
Keynote
The future of Search Marketing (SEO/SEA) within 5 years
  Read the slides
  Watch the video

Google has established itself today as a reference engine in many countries and now dictates the functioning and evolutions of search marketing.

Based on our researches and observations, we will draw up a report on the short, medium and long term evolutions of Search Marketing so that you can anticipate the next steps in terms of investment, strategy and tools.
Pixalione - Fabrice Alizon, CEO & Founder
more
Keynote
What are the top 5 Data Marketing best practices of web giants that you could and should copy?
 Read the slides
 Watch the video

There are a lot of reasons why web giants lead the digital market, however, some of the key reasons come from their ability to excel in Data Marketing.

Attending this 10min show is not a guarantee to be as successful as Google?. but could help you to understand how large & mature European Digital players in Retail or Media manage to compete with them, replicating some of their best practices.
mediarithmics - Grégoire Fremiot, Chief Revenue Officer
more
Keynote
Cookie, ad block, GDPR, ITP2.2 ... what next?
 Read the slides
 Watch the video

Intelligent Tracking Prevention (ITP 2.0), Adblockers, the ?Do Not Track' initiative... Online tracking moves from client-side to server-side.
How will these changes raise the general standard of online tracking practices?
TEALIUM - Pascal MORVAN, Senior Solutions Consultant
more
9:30 AM - 9:40 AM
Keynote
Fighting the giants with an "omnichannel-by-design" business model
  Read the slides
  Watch the video

After the dawn of fast fashion in 2000, the emergence of pure players in 2005, the fashion industry is today facing a general slow down and needs to reinvent itself in a digitalised world. Pingki will share his thoughts on how data can support omnichannel initiatives and audiences mutualisation.
Ysance | Mazeberry - Laurent Letourmy, CEO
Fashion3 - Jules - Pingki Houang, Chief executive officer
more
Keynote
How to use Machine Learning to Personalize Consumer Engagement and Unlock Growth
 Read the slides
 Watch the video

Personalization is a touchstone of exceptional consumer experiences and is now a modern-day necessity to compete and grow. In this session, Dynamic Yield Founder + CEO Liad Agmon will talk about the hyper-personalization movement that is revolutionizing the market and unlocking substantial revenue for brands that get it right.
Dynamic Yield - Liad Agmon, CEO
more
Keynote
7 misconceptions about web marketing
 Read the slides
 Watch the video

During the past two decades, technology has changed immensely but myths still exists in digital marketing. We'll go through 10 common ideas, from email marketing to cookie, and try to clear up some of them.
Commanders Act - Michael Froment, CEO
more
9:45 AM - 10:25 AM
Conference
A shift from Multichannel to Omnichannel Retailing
  Read the slides
  Watch the video

As the retail landscape continued to change and multichannel seemed to reach its limitation, the retail world moved forward with a new phase: the Omnichannel Retail model.

Omnichannel Retail optimises multiple sales channels while at the same time brings about a high level of integration among them.

The aim of this session is to help you understand how to start implementing an omnichannel experience into your company. We will also highlight some inspiring use cases that are already making moves to create experiences that are more omnichannel.
Klepierre Brand Ventures - Delphine Beer-Gabel, New Business Director
La Compagnie du Lit - Ludovic Woronoff, Ecommerce Director
3W Consulting - Olivia Vigouroux, Director
3W Consulting - Rogatien Tobossi, Associate Director
more
Conference
Taking control of programmatic .. to the point of internalizing ?
 Read the slides
 Watch the video

The session will start by presenting the leading DSPs and trading desk.
A "programmatic maturity" matrix will be introduced, focusing on how advertisers can become more knowledgeable and take control of their programmatic media - including those who decided to create their own internal trading desk.

Omni-canal DSP to consider: Appnexus, DV360, Mediamath, Amobee / Turn, Amazon DSP, The TradeDesk, Adform, Sizmek, Adobe / Tubemogul, Mediarithmics.

Specific-canal DSP to consider: Tabmo, S4M, Vectaury, Adot, Displayce, AdsWizz.
Decathlon - Aurelien Deschodt, Digital Communication Leader
Sutter Mills - Benjamin Courdier, Manager
Air France - Claire Morlon, Head of Media Buying Programmatic & Social Media
more
Conference
At the time of GDPR, how DMPs allow brands to rethink the management of customer journeys?
 Read the slides
 Watch the video

Setting up GDPR, the arrival of CDPs, half-hearted feedback... in one year, the challenges DMP vendors had to solve were numerous. Nevertheless, nowadays, these technologies are still on the rise considering the increased rate of equipment in advertisers.

By answering reconciliation issues on the online-offline customer journey, cross-channel activation and even monetisation, these solutions provide strategic answers to companies during their digital transformation around the central question of data governance.

Solutions to consider: Eulerian Technologies, Oracle, Mediarithmics, Weborama, Numberly (1000 MERCIS), Adobe, Salesforce, Commanders Act.
Seloger.com - Bastien Galibert, Head of Advertising
LesFurets.com - Cédric Miachon, Head of Data
WAISSO - Jeremy Lacoste, Team Manager DMP
more
10:30 AM - 11:45 AM
Networking
One-2-One Meetings / Coffee Break
11:50 AM - 12:30 PM
Conference
Overview of the Omni-channel Customer Relationship Management Ecosystem
  Read the slides
  Watch the video

Omni-channel experience is a multi-channel approach to marketing, selling, and serving customers in a way that creates an integrated and cohesive customer experience no matter how or where a customer reaches out.

General solutions to consider: Genesys, Prosodie, Nice in Contact, Avaya, Vocalcom, Akio, Kiamo, Eloquant, Atos Wordline.
Best-of-breed solutions to consider: Eptica, Snap Call, iAdvize, Dimelo, Zendesk, Odigo.
Fnac Darty - Christophe Famechon, Head of customer service
- CHRISTOPHE FAMECHON,
Colorado Groupe - Mehdi Benabdallah, Managing Partner
M6 - Olivier Savaete, Directeur Business Unit Leon's Corner et Responsable Pole Acquisition Home Shopping Service
HSBC - Sabrina Giry, CRM & e-CRM Director
COLORADO GROUPE - Vincent Placer, Managing Partner
more
Conference
Managing digital media through Multi-touch Attribution
 Read the slides
 Watch the video

With the multiplication of touchpoints, media, levers, devices, advertising formats, ... Digital offers the opportunity to reach its target throughout its purchasing journey. In this context, the valuation of all digital campaigns becomes crucial to drive, challenge and optimize investments.

The multi-touch attribution solutions allow to revalue the performances in rebuilt the consumer journey. How to use these solutions to better manage its media investments? Which opportunities do these solutions offer? What are the challenges to tackle for their deployment? What are the limits and caveats?

Solutions to consider: MixCommander (Commanders Act), Eulerian, VisualIQ (Nielsen Marketing Cloud), Adloop, Ysance | Mazeberry, Wizaly.
CONVERTEO - Guilhem Bodin, Senior Manager expert Media
Orange France - Matthieu Bret, Head of Data and Omnichannel Analytics
Canal Plus - Sabine de Courcy, Acquisition & Digital Trafic Manager
BNP Paribas & Hello Bank! - Sirisack Viengsavanh, Digital Advertising Manager
more
Conference
Data & Activation Platform: market is converging with CDP, what does that mean?
 Read the slides
 Watch the video

In the past decades, the Data Marketing market changed quite a lot: from legacy CRM systems, managing Sales and Customer support, to Marketing Automation, and then DMP to manage digital profiles ... and now CDP (Customer Data Platform) as the new thing in the MarTech and AdTech landscape.

Is that a real revolution or a simple evolution?

We will answer that question, by detailing the market trends and explaining how to build an ecosystem around "Data & Activation platforms", such as CRM, Marketing Automation, DMP, CDP, Customer repository, Personalization, DSP...).

Solutions to consider: Mediarithmics, NP6 Conversational Marketing, Mapp Intelligence, NGDATA, Quintessence (Webedia), Numberly (1000Mercis), Retail Marketing Platform (Ysance), Eulerian CDP, Commanders Act, Tealium Audiencestream.
Cdiscount - Alexandra Richter, Head of Acquisition
COLOMBUS CONSULTING - Jean Meneveau, Associate Director
Lefebvre-Sarrut - John HUI, Chief Data Officer
more
12:35 PM - 1:50 PM
Lunch
Lunch & Networking
3:00 PM - 4:15 PM
Networking
One-2-One Meetings / Coffee Break
4:20 PM - 4:30 PM
Keynote
Tomorrow I recruit with confidence and innovation
 Read the slides
 Watch the video

We want to, but do not dare to break the codes and act in a more disruptive way. Yet it is time!
Because the world of work is changing thanks to digital talents. Let's lead by example! Codes + Momentum + Mindset >> How to be an attractive candidate and/or employer?
Aquent - Charlotte Vitoux, Directrice Générale
more
Keynote
The new era of customer data management
What is the new hype of customer data technologies? The customer journey has taken a complete new shape, with new expectations and requirements, which your legacy system need to embrace.

How much of the customer information do you really own and control? The new customer experience is driven by convenience, control and security.
REACHFIVE - Jéremy DALLOIS, CEO
more
Keynote
Do we still need European Tech?
  Read the slides
  Watch the video

As far as technology is concerned, the game seems over: it's a US-Asia duel.
Should Europeans resign to accepting this situation without a fight? A day before the EU election, and 1 year after the GDPR, let's ask directly the question about a legitimate « Preferred European Supplier » policy.
When it comes to selecting a technology, is it only a short term economic trade-off or are higher outcomes at stake? Is there a shared responsibility to favor the blooming of a Tech Stronghold on the Old Continent.
ACTITO - Marc Désenfant, Directeur Général France
more
4:30 PM - 5:10 PM
Conference
The current state of the Social Media Management ecosystem
 Read the slides
 Watch the video

With the massive glut of tools available out there, it can be overwhelming trying to find the ones that won't break the bank and will actually help make your organisation. Use the right tool at the right moment!
Here are 6 powerful social media tools for your community that are guaranteed to increase brand presence.

Solutions to consider: Sprinklr, Agorapulse, Hootsuite, Meltwater, Facelift, Falcon.io.
Saint-Gobain - Aline Geffroy, GLOBAL SOCIAL MEDIA DIRECTOR
Nexton - Aurélie Dhot, Head of International Sales
Transdev Groupe - Caroline Villien Tisse, Sales & Marketing Director
Meliá Hotels International - Santiago Garcia Solimei, Head of Global Social Media
Nexton - Soraya Benali, Head of Digital
more
Conference
E-Commerce platforms: which ones are relevant to get a competitive advantage today and tomorrow?
 Read the slides
 Watch the video

As the e-commerce platforms gain in maturity, the product range is now wide and editors can either address basic or complex needs. Platforms can do much more than the expected transaction features, and their product development roadmap is full of promises. Therefore, they can adapt to a wide range of business cases, but with different TCO strategies. This is why our benchmark aims both at analyzing platforms through business cases (concerning retailers, B2B activities, or omnichannel strategies) and at providing insights for tomorrow's new standards.

Solutions to consider: Magento, Salesforce, Woocommerce, Drupal, Oxatis, Wizishop, Intershop, Solusquare, Visiativ, Oracle Commerce cloud, SAP Hybris, Proximis, Shopify, Oro.
Longchamp - Caroline Grange, Omnichannel & Media Marketing Director
Thinkmarket - Hugues Odasso, Senior Consultant
Thinkmarket - Jean-Baptiste Chetti, Associate Director
Alliance Marine Group - Martial Bonnas, Digital Manager
more
Conference
The Marketing Automation Benchmark for B2B businesses
  Read the slides
  Watch the video

This benchmark is a comparison of the leading Marketing Automation B2B software companies in Europe. The objective is to enable CMOs across Europe to make an informed decision when choosing the right software for their companies and teams.

We will also discuss Marketing Automation trends for the coming years:
  • One platform to rule them all: a growing need for centralised data to optimise and streamline the customer journey.
  • The importance of synching Marketing Automation and CRM to improve collaboration across the company and ultimately improve the customer journey and the bottom line.
  • Integrating new data-processing technologies to improve data-driven marketing decision making.
  • Change management: identify training needs to accelerate the onboarding of the different teams involved and make sure they embrace these new technologies.
B2B solutions to consider: ACT-ON, Hubspot, Marketo, Pardot (Salesforce).
Markentive - Christian Neff, CEO
Antalis - Franck Chenet, Group Director Digital Transformation & Marketing Services
Engie - Ivan Subileau, Social Business Manager
more
5:15 PM - 5:55 PM
Conference
Choosing the best social media monitoring solution for your brand
 Read the slides
 Watch the video

Social Media Monitoring (SMM) tools have reached a new level of maturity and demand better integration within brand ecosystems. Indeed, beyond the ability to analyse data flows over defined audience segments, decision-makers expect these tools to provide intelligible business-oriented connectors - while protecting them from possible obstacles to the GDPR. What about the positioning of SMM players on these issues?

Solutions to consider: Brandwatch, Digimind, Meltwater, Talkwalker, Linkfluence, Sprinklr Core, Crimson Hexagon, Visibrain, Akio (Spotter), Synthesio
Orange France - Bruce Hoang, Chief Communication & Data Officer
Transdev - Leonardo Mastromauro, Head of CRM and Digital Marketing
Valtech - Pascal Malotti, Business Development & Strategy Director
more
Conference
Smart Data & Dataviz: Implications for decision making
 Read the slides
 Watch the video

This new topic will present solutions for preparing, exploiting and making intelligible a large amount of data.

Solutions to consider: Pocket Result, PowerBI (Microsoft), Toucan Toco, Qlik Sense, Tableau Software, Google Data Studio, Looker, Datorama.
FDJ - Matthias Oehler, Chief Data Officier
M13H - Thibault Lefevre, Data Science Director
France Télévisions - Valentin Vivier, Responsable de Projets Data
more
Conference
How B2C Marketing Automation Technologies foster Customer engagement?
  Read the slides
  Watch the video

In this new era of instant consumption patterns, brands need to ensure and operate consistent and relevant communication to every interaction on every touch point, whether physical(human) or digital. To achieve this goal, brands are guided to equip themselves with an ecosystem of solutions that positions the customer at the heart of the company.

This "customer-centric" ecosystem allows to design and orchestrate a seamless, end-to-end omnichannel customer experience. Marketing automation is an integral part of this ecosystem, as a CRM activation lever.

B2C solutions to consider: Actito, Splio, NP6, Cheetah Digital, Mapp, Selligent, Smart Focus, SAS, UNICA, Adobe, Oracle & Salesforce.
Velvet Consulting - Benoît Dugelay, Director
Velvet Consulting - Emmanuelle Muller, Manager
Crédit Agricole - Jean-Louis Deville, CRM Program Manager
Mistertemp - Jean-Loup Wirotius, Chief Marketing Officer CMO
- Valentin DUBOC,
more
7:30 PM - 7:30 PM
Bus Departure (Cocktail & Dinner)

Meeting Point : in front of the BCC

more
8:00 PM - 11:00 PM
Dinner
Cocktail & Dinner

Funkhaus

Nalepastraße 18, 12459 Berlin, Germany

more
7:00 AM - 8:00 AM
Check Out Hotels
9:00 AM - 9:15 AM
Use Case
Visual and speech recognition: supplier selection methodology
  Read the slides
  Watch the video

While it is primarily used to automate targeting and create algorithms for audiences, new uses, combining different forms of ROI-bearing Machine Learning, are now emerging throughout the company's value chain.With voice (Speech-To-Text) and language (NLP) processing, new conversational experiences are also opening up: Transactional Voice Assistants, Enhanced Call Centers, etc.

Given the diversity of application cases, the variety of on-demand AI services and the multiplicity of service providers, a methodology is needed to help business and data-science teams design solutions using these services and select the most appropriate providers.
ARTEFACT - Cyril Fekete, Consulting Partner
more
Use Case
CDP in action: handling multiple data sources for smart activation
 Read the slides
 Watch the video

Omnichannel marketing is no longer a buzz word nor an empty concept. No matter the industry, prospects and customers are leveraging all available channels to make their voice heard and it is up to the Brands to make sense of multiple data sources to eventually identify the next best interaction.

In this session, we'll tackle a concrete example of how CDPs (Customer Data Platforms) can help in that very matter.
Colombus Consulting - Jonathan Koskas, Manager
more
Use Case
Best of breed vs technology suite: tips to facilitate your choice
  Read the slides
  Watch the video

For several years, companies have been extensively internalizing marketing tools, signing direct contracts with editors.
Regarding the huge amount of investments it represents and the organizational and IT impacts, this topic has become highly strategic for companies.

Deciding for one or multiple technical partners is now critical and raises several questions: Which tool is the best? Should the decision be taken based on technology, on brand recognition or on the competition? Which technical stack to choose?

Among all these questions, a major one remains: should the stack be composed of best-of-breed solutions or of a full-stack solution?
Sutter Mills - Sébastien Leboucher, Manager
more
9:20 AM - 9:30 AM
Keynote
I just came back from a spatio-temporal black hole
  Read the slides
  Watch the video

Brands are not capturing the value in customer calls, whereas caller wants a relationship with the brand and opens up, conversation disappears after the call, brands are not able to analyze and act on call, sales opportunity, marketing and customer loyalty insight are being missed.
Groupe Allo Média - Frédéric DANIEL, COO
more
Keynote
Driving massive revenue growth online: the new era of A.I. Personalization
  Read the slides
  Watch the video

This keynote will explore the new potential offered by the predictive approach for digital personalization strategies.
By measuring the purchasing intention of each visitor in real time, brands can go beyond segmentation to individualize their offerings, messages and content, and create one-to-one customer experiences, while dramatically boosting revenues and margins.

Digital experiences become more consistent and singular for all, just like interactions in the physical world.
Kameleoon - Jean-René Boidron, President
more
9:35 AM - 10:15 AM
Conference
Application & Website Monitoring Best Practices for Marketers
  Watch the video

E-Commerce website out of order during the sales, inaccessible on iPhone following an update, sudden loss of referencing due to a change of front...Too often, the subject of web & app performance is only really addressed during disasters. This session brings together the lessons learned from several hundred audits to establish the right conclusions, and take effective action by choosing the right solutions.

Solutions to consider: AppDynamics, CA Technologies, Dynatrace, New Relic, Netvigie, IBM, Microsoft Azure, Oracle, Solarwinds, Splunk, Stackify Retrace.
Keley Consulting - Benjamin Hannache, Deputy General Director
Raja - Emmanuel Faux, E-commerce IT Manager
Sncf - François Fleury, Analytics & Customer Knowledge Manager
more
Conference
Analysis of the CEM & Conversion Rate Optimization Ecosystem
  Read the slides
  Watch the video

The Conversion Rate Optimization solutions (CRO) market is growing fast. The study will compare the main European players and will provide an overview of Customer Experience Management (CEM) solutions.

CRO solutions to consider: AB Tasty, Kameleoon, Google Optimize, Qubit, Dynamic Yields et Adobe Target.CEM solutions to consider: ContentSquare, AB Tasty, Hotjar, LuckyOrange.
Groupe PVCP - Anaïs Schumm, Web Product Manager
OUI.sncf - Camille de Vaulchier, Program Owner Personnalisation
LineUP7 - Grégory Amar, Managing Partner
more
10:20 AM - 11:20 AM
Networking
One-2-One Meetings / Coffee Break
11:25 AM - 12:05 PM
Conference
Leveraging Consent Management Platforms (CMP) for data privacy: opportunities and challenges
  Read the slides
  Watch the video

Data privacy is a major challenge which carries great risks for advertisers and publishers. Consent Management Platforms (CMP) help marketers to solve part of these new issues through technology, by managing the consent left by digital users and offering other functionalities.

Which opportunities do these solutions offer? What are the challenges to tackle for their deployment? What are the limits and caveats?

GDPR compliance solutions to consider: DataGalaxy, Didomi, Captain DPO, TrustArc, Privacil, BigID, OneTrust, Dawizz.
Consent Management Platforms to consider: Commanders Act, Tealium, Evidon, QuantCast, SourcePoint Technologie, Fidzup, Smart Adserver, SirData, Didomi, OneTrust, TrustArc, Chandago.
Mondadori France - Alexandre Hadjian, Product & Innovation Director
hw&h Avocats & Rechtsanwälte - André Karg, Counsel
Converteo - Pierre-Eric Beneteau, Senior Manager
more
Conference
Analysis of the Web Analytics Ecosystem
 Read the slides
 Watch the video

Web Analytics is a central concern for marketing decision-makers since the implementation of the GDPR. While some solutions are consolidating into galaxies of tools with facilitating synergies, others are specializing in specific use cases and more flexible business models. How are the players in this market positioned in terms of challenges that, although numerous, are increasingly critical for brands seeking to offer a seamless experience?

Solutions to consider: Adobe Analytics, AT Internet, Eulerian, Google Analytics 360, Motamo, Webtrekk.
Valtech - Eric Petegnief, Directeur Expertise - Data Expérience
Sport1 GmbH - Pascal Damm, COO Digital
Saint-Gobain - Vincent Bastide, Head of Digital & e-Reputation
more
Conference
Conversational Agents: how to define a strategy and organization to deal with the business stakes of tomorrow?
  Read the slides
  Watch the video

Lead by technological innovations and after two years of buzzing, the conversational agents are still at the heart of many reflections. Perceived as "the big next thing" in order to find ways of creating distinction, companies have increased tests and launches. What is the state of the art today? What are the business stakes? How to choose a solution and on which criteria? So many questions that we will answer in our study.

Solutions to consider: Botfuel, Bot Nation, DoYouDreamUp, Flow.Ai, Inbenta, Like a Bot, Synapse, The Chatbot Factory, Reply.Ai, Kore.Ai, Webotit, Alcméon, Visual Bot, Kwalys
Thinkmarket - Aurélien Abdoul-Maninroudine, Senior Manager
SNCF - Jordan CHARLET, Mission Director Digital Design
Thinkmarket - Najiba Mokrani, Manager
more
12:45 PM - 1:55 PM
Lunch
Lunch & Networking
Thursday 23rd MayFriday 24th May

Workshops

1:50 PM - 2:20 PM
Don't try to be the new Amazon, create your own path : the successful launch of Dott.pt marketplace
more details
logo
1:50 PM - 2:20 PM
How To Activate the Potential Of Social Media Through Success Stories, Both Internationally And Locally
more details
logo
1:50 PM - 2:20 PM
Mobile Apps: analyzing & tracking user satisfaction
more details
logo
1:50 PM - 2:20 PM
Pimkie and Jules : Customer lifecycle management, leveraged by data activation platform
more details
logo
1:50 PM - 2:20 PM
The Influencer Marketing Playbook: optimising process, foster Investments & get Results
more details
logo
1:50 PM - 2:20 PM
DMP, CDP, DataLake... Lost in acronyms? 30 minutes to catch up with Cdiscount
more details
logo
1:50 PM - 2:20 PM
An unbeatable method for choosing the most performing Marketing Technologies
more details
logo
1:50 PM - 2:20 PM
Using AI and Big Data to optimise Customer Journeys
more details
logo
1:50 PM - 2:20 PM
AI-based personalisation: A roadmap to success in a hyper-personalised world
more details
logo
1:50 PM - 2:20 PM
Data-driven organisation: from local to international expansion
more details
logo
2:25 PM - 2:55 PM
The 2019 French consumers and omnichannel commerce Survey
more details
logo
2:25 PM - 2:55 PM
The big trends of Search Marketing (SEO-SEA) in 2019
more details
logo
2:25 PM - 2:55 PM
The five steps to build your Conversion Optimisation strategy, by OVH
more details
logo
2:25 PM - 2:55 PM
Tripling ROI for Cdiscount promotional campaigns thanks to AI-driven personalisation
more details
logo
2:25 PM - 2:55 PM
Which room for the CDP in the marketing stack?
more details
logo
2:25 PM - 2:55 PM
The 2019 Barometer of Personalised Marketing
more details
logo
2:25 PM - 2:55 PM
Customer Identity & Access Management: which winning approach to better identify your web & store visitors?
more details
logo
2:25 PM - 2:55 PM
Winning the Data Game: Matching Trust & Performance
more details
logo
2:25 PM - 2:55 PM
Coravin, disrupting the wine experience
more details
logo
2:25 PM - 2:55 PM
How can Social Media generate business?
more details
logo
12:10 PM - 12:40 PM
CDP: Creating a 360-degree customer view
more details
logo
12:10 PM - 12:40 PM
Customer Experience Trend Highlights in France in 2019
more details
logo
12:10 PM - 12:40 PM
Data & Customer Experience: Why Alinéa invest in a Customer Data Platform (CDP)?
more details
logo
12:10 PM - 12:40 PM
How to obtain a complete vision of the mobile user journey and build its digital strategy?
more details
logo
12:10 PM - 12:40 PM
Pitfalls in e-marketing: from legal framework to consumer perception - a compared French-German perspective
more details
12:10 PM - 12:40 PM
B2B eCommerce: 10 Key Features to Consider
more details
logo
12:10 PM - 12:40 PM
Volkswagen Group France & Groupe La Poste: How Semantic Artificial Intelligence uplift sales performance?
more details
logo
12:10 PM - 12:40 PM
The new challenges of Trade Marketing
more details
logo
Day 1Day 2

Who we are

Would you like to be a part of The Digital Benchmark? Get in Touch

With over 660 member companies and more than 160,000 digital professionals, the Electronic Business Group (the EBG) is the main digital innovation think-tank in France.

EBG’s activities include over 240 annual focused events, gathering leading French and European digital stakeholders. Events range from annual events and conferences dedicated to hot topics of the digital economy and marketing, to Task Forces, which are working groups of advertisers and e-merchants who meet every 6 weeks.

Get ready for Amsterdam 2020! Apply now : The Digital Benchmark

Philippe Khattou

Analyst & Project Leader
(+33)1 48 01 64 82 | philippe.khattou@ebg.net

Soraya Cabezon

Analyst & Content Manager
(+33)1 73 03 01 98 | soraya.cabezon@ebg.net

Caroline Mouchiroud

Event Manager
(+33)1 73 03 01 98 | caroline.mouchiroud@ebg.net

Margaux Beauvais

Webmarketing Manager
(+33)1 48 01 64 82 | margaux.beauvais@ebg.net

Attendees

CompanyJob Title
Axel Springer SE Senior Product Manager Data
Fortuneo Banque Head of Acquisition, Media, Partnerships, Data Analytics department
Meteo-France Deputy Director Marketing
AG2R LA MONDIALE MATMUT Customer Marketing Director
GROUPE BARRIERE Chief CRM and E Commerce Officer
AXA France Brand and Content Factory Manager
edeXa AG CMO
SOCIETE GENERALE Data Driven Marketing Manager
Ekwateur Digital Marketing Manager
BABBEL Head of Partnerships
Parfums Christian Dior Digital Innovation
Juwelo Country Manager France
OGF Aquisition & CRM manager
Pontem Chief Marketing Officer CMO
FnacDarty Head of Professional Division
IT-CE Data Architect manager
SOCIETE GENERALE CIB Chief Digital Officer
Christian Dior Couture E-Commerce Performance Marketing Manager
CNFPT Communications Deputy Director
Richemont Holding France Project Manager / Sales Manager
FRANCE TELEVISIONS Technical Manager - Digital Marketing and Data
Carlsberg Group Kronenbourg Digital Manager
Aviva Product Manager
ANTALIS Group Director Digital Transformation & Marketing Services
La Compagnie du Lit Ecommerce Director
Decathlon Digital Communication Leader
MAISONS DU MONDE Data Group Director
Aviva Vie Marketing Analytics Manager
Babilou Group CTO
Saur Group Senior open innovation manager
SOCIETE GENERALE - International Retail Banking Internal Startup Founder
Banque Casino Innovation Director
LABORATOIRE NUXE France Digital & Ecommerce Group Leader
Auchan Retail International Group Chief Digital Officer
Maliterie.com Head of Marketing
French bee Web Manager
Nexity Chief Data Officer
SNCF Senior Web analyst & Data Advisor
DIOR International CRM Project Director
COLAS Head of Digital Project Manager
La Française Group Director of Communication and Digital
PETIT BATEAU Omnicanal Manager
ALLIANZ IARD Digital Product Manager
La Poste Digital Branch MOA Strategic Director
Compagnie des Alpes CRM & Digital Manager
ORANGE B2B Chief Digital Officer
APAVE Group Marketing Director
LABORATOIRE NUXE Digital Activity Director
Thalys International Digital Delegate Director
Crédit Agricole SA Group Head of Digital Marketing
Bosch Key Account Manager
Blizzard Entertainment Director of Social Media & Publications
PETIT BATEAU Digital Manager
seloger.com Head of Advertising
TOUPRET Marketing & Digital Director
Flixbus Data Scientist
Stanley Black & Decker Marketing Analyst France
N26 Brand Marketing Lead
GROUPE INSEEC U. Acquisition Manager
M6 Leon's Corner Business Unit Director & Home Shopping Acquisition ManagerService
FlixBus Web Analyst
Aviva Digital Program Manager
Back Market Head of Customer Care
Solvay Head of Digital studios Europe Asia & Americas
Euromaster Director of Digital Europe
BOUYGUES TELECOM Innovation Digital Manager
OUI.sncf Head of Data Governance - Chief Data officer
Arkema Global Digital Marketing Manager
CONFORAMA User Experience Director
PIXMANIA COO
Transdev Groupe Sales & Marketing Director
CREDIT AGRICOLE CONSUMER FINANCE Customer Experience Manager
FRANCE TELEVISIONS Data Projects Manager
Elior Group CRM and Plan Project Manager at the Elior Group Strategy Direction
Kering Ecommerce Manager
Decathlon Product Manager Communication & Digital Marketing
Rémy Cointreau App & Digital Project Manager
CMS FRANCIS LEFEBVRE AVOCATS Digital Manager
LafargeHolcim Digital Projects Director
OGF Digital Marketing Manager
Easyvoyage - Webedia Deputy Marketing Manager
La Française Group Senior Social and Content Manager
MAIF Program Data Director
audibene GmbH Product Manager Marketing Technologies
CAUDALIE Head of Ecommerce & Digital North Europe
PIERRE FABRE International Digital Marketing Manager
Adecco Group France Digital Factory & Lab Manager
MAISONS DU MONDE Data engineer
20 MINUTES FRANCE Chief Information Officer
Orange Head of Data for Products & Services
HOLDING LVMH SIEGE Partnerships Manager
Dixons Carphone Marketing Technology Manager
Showroomprive VP New Business - Travel
MONOPRIX ONLINE Operation Director
IT-CE Architect and Innovation Technology
McFIT Head of Content and Social Media
Editis Traffic & Digital Manager
Danone Group Global Media and Digital Manager
Engie BtoB France Social Business Manager
Sephora Head of IT Customer Experience
SNCF Analytics & Customer Knowledge Manager
KLEPIERRE New Business Director
SFR Medias Digital Marketing Director
CAISSE DES DEPOTS ET CONSIGNATIONS Digital Projects Consulting Manager
ARTE CRM Manager
Suez Group Digital Project Leader
La Française Group Head of Marketing Digital & Clusters Development
Groupe Pichet Director of Customer Experience
French bee Product Owner
KLEPIERRE Social & Retailers synergies Marketing Manager
La Banque Postale Digital Acquisition et eCRM Manager
Car&Boat Media Emailing and loyalty manager
MKTPLACE - COMÉRCIO ELETRÓNICO S.A. Chief Technical Officer
Fashion Data DMP Leader
Renault Digital Business Program Manager
APRIL Project Manager / Sales Manager / Scrum Master
TF1 AdTech Director
Microsoft Marketing & Communication Manager
HSBC Head of Digital Products & Experience
RATP group CRM / Loyalty Manager
Socomec Digital Marketing Director
Weber Stephen Products EMEA GmbH Head of Digital
Nestlé Waters HQ Global eBusiness Lead
LEGRAND Head of Digital
GROUPE INSEEC U. Group Digital Marketing Manager
Axel Springer Group Transformation Officer
LesFurets.com Head of Acquisition
Xylem water solutions Demand Generation Manager Europe
Reed Midem Head of Digital Marketing
MSC Cruises Global Media Manager
GENERALI FRANCE Product Manager Mobile Experience
Lactalis LNUF Marques Digital Director
Digit RE Group President de DigitRE Group
SNCF Mission Director Digital Design
MEDIAPOST Deputy General Manager Marketing and Customer Experience
Ontex Global Little Big Change Head or Marketing e-commerce
Marignan Digital Manager
HanesBrands Dim - Playtex - Wonderbra - Shock Absorber - Champion Digital Manager
L'Occitane International e-Commerce Manager
RENAULT Head of Prospective & Digital Innovation
Orange Online Director
LVMH E-Commerce Optimization & Acquisition manager
Siblu Villages Digital Marketing Director
AUCHAN Customer Transformation &Innovation Director
ALINEA Head of CRM
Danone Digital & Media Manager
Pierre & Vacances Center Parcs Group Group SEA Manager
Meliá Hotels International Head of Global Social Media
L'Occitane Trade Marketing Coordinator
BNP Paribas Digital Manager - Agile Coach
SPB Group Marketing Director
Edenred User Monetization Director
ANTALIS Digital Content & Social Marketing Manager
CENTER PARCS SEA Manager
CANAL PLUS Acquisition & Digital Trafic Manager
PIERRE FABRE Digital Media Manager
SAMSONITE E-Commerce Director
La Redoute Web Analyst Traffic
BPCE Head of Acquisition Online
Mgen Strategy Director
Schneider Electric Growth Hacker
SFR Digital Business Development Manager - Web and Digital Sales Direction SFR
BOURSORAMA Marketing Anticipation Director
E.LECLERC Acquistion & Data Manager
Socomec Digital Manager
Infopro Digital Managing director Media brands and tradeshows exc industry tradeshows in France
FlixBus Senior Web Analyst
FRANCE TELEVISIONS Chief Marketing & Data Officer
Aigle Azur E-Commerce Manager
Euler Hermes - Groupe ALLIANZ Group Head of Strategic Marketing Brand and Social media
Heineken Martech Manager
INTERMARCHE Performance & Data Manager
Remy cointreau Global IT Digital Manager
Cartier Ecommerce Traffic & CRM Coordinator
MISTERTEMP Chief Marketing Officer CMO
Éditions Lefebvre Sarrut Head of European Digital Solutions
Solvay Digital Transformation Director
HAGER Digital Factory Group Director
Apax Partners Chief Digital Officer
LONGCHAMP Omnichannel & Media Marketing Director
Orange Corporate Vice President Customer Information & Personalization
Groupe SeLoger Logic-Immo Head of Marketing vertical business
Française des Jeux Data Management & Ethics
ENGIE Happ-e by ENGIE Digital Marketing Manager
Jardiland Change Manager - Innovation
BOURSORAMA Customer Marketing Director
RCI Head of Digital
Gamm vert E commerce Manager
Aéroports de Paris Head of Data & Analytics
BABBEL Principal Marketing Platforms Manager
BPCE Digital Data Manager
Sazka a.s. Senior Web Analyst
FRANCE GALOP Marketing & Sales Director
Compagnie Européenne de Crédit Web & Innovation Partnerships Manager
PSA GROUP Director of the Program Smart Services
Happ-e by ENGIE Customer Client manager
20 MINUTES FRANCE Digital Manager
SAINT-GOBAIN Head of Digital Marketing & Communication
Panorabanques Managing Director
AG2R LA MONDIALE Digital Customer & Digital Services Director
AXA Partners Head of Marketing and Distribution
effiCity CTO
MAISONS DU MONDE Data Manager
BNP PARIBAS CARDIF Editorial Manager
Air France KLM Customer Insights & Analytics
SERGIC Chief Marketing and Innovation Officer
Label Emmaüs CEO
Warner Music France Head of CRM & Digital Marketing
Allopneus Head of UX
audibene GmbH Head of Product Optimization
LVMH Digital Transformation Senior Manager
Corsair International (Groupe TUI Travel) web marketing & digital Manager
Groupe Mutuel Head of Digital Marketing
Groupe Avril Digital Innovation Lead IT
Allianz Worldwide Partners Head of Direct Business & Digital - France
PEUGEOT Head of CX
Apréva Mutuelle - Groupe AÉSIO Chief Digital Officer CDO
Sacem Deputy Director of Marketing Digital Transformation & CRM
L'Oréal Global Analytics Manager - CDO Team
Orange Social Data Director
LEGRAND Digital Marketing Manager
COVEA / MMA INSURANCE Head of media marketing communication and travel buying
Auchan Retail International Corporate Digital Director
Crédit Agricole SA CRM Program Manager
Mondadori France Product & Innovation Director
Marketing Magazine Journalist
KLEPIERRE Digital Marketing & Innovation
Les Cinémas Pathé Gaumont Chief Digital Officer
TF1 Head of Data Web-Analytics and Digital Marketing
Groupe Monte-Carlo SBM Conversion Rate Manager
Cartier EU Digital Marketing & Conversion Specialist
LCL CRM Manager
HSBC CRM & e-CRM Director
Sisley Digital Media Manager Europe
Michelin Media and B2C Data Global Director
EASYPARAPHARMACIE General Manager
hw&h Avocats & Rechtsanwälte Counsel
MetLife Head of Direct and Digital - EMEA
VeryChic Accorhotels Group Head of Data & CRM
GAMELOFT Marketing Manager
BPCE Information Systems Architect
Roche Head of Digital & Customer Engagement
Journal du Net Journalist
Orange Digital Media & Business Acquisition Director
ratp Chief Marketing Officer CMO
GROUPE RETIF Chief MarketPlace Officer
Renault Customer Experience & Analytics Manager
Planet Cards GmbH Managing Director
French bee Chief Commercial Marketing & Digital Officer
La Compagnie du Lit CMO
Lulli Marketing Director
Telefonica Data Innovation Senior Manager
CDISCOUNT Traffic Acquisition Manager
L'Oréal Precision Advertising - CDO Team
EUROP ASSISTANCE Chief Digital Officer CDO
ENGIE Director in charge of the Digital Transformation of Global Business Support
DHL Express Digital Marketing Manager
SUEZ Head of Digital Marketing and Customer Experience
Milleis Banque Head of Digital Channel development
Orange Head of Analytics
Carlsberg Group Kronenbourg Digital Product Manager
RAJA Ecommerce IT Manager
SARENZA Chief Customer Officer
Louvre Hotels Group Transversal & Digital Programs Manager
TARKETT Director Web Customer Platform
E-Commerce Nation Marketing Manager / Head of event partnerships
Hanes E shop Manager
Groupe Pierre & Vacances - Center Parcs Acquisition Manager
BOUYGUES TELECOM Chief Digital Officer Business & Customers
Carrefour Digital Transformation Director
Mondadori Digital Director
Groupe LA POSTE Customer Knowledge Program Change Director
Cegedim Insurance Solutions Digital Marketing Manager
Transdev Head of CRM and Digital Marketing
FRANCE GALOP Digital Team Manager
Orpi Manager Data & Analytics
Française Des Jeux Chief Data Officer
Digit RE Group Digital Director
Banque BCP - Groupe BPCE Marketing Manager
La Poste Director of the Client Knowledge Program
Total Wash Digital & Strategy Director
PSA Data & Performance Manager
MACIF Digital Product Manager
GMF Digital Media Manager
Renault Digital Director
20 MINUTES FRANCE Managing Director
Cartier EU Ecommerce Business Development Manager
Boardriders Inc. VP Global IT Omni-channel & Digital
Wonga Marketing and Comms Director
DHL Express Global Digital Marketing Manager
Banque PSA Finance VP Digital Banking
PROWEBCE BtoBtoC & Sales Manager
PSG Head of CRM & Data
PixMyCar Chief Marketing Officer
hw&h Avocats & Rechtsanwälte Partner
American Express Digital Director
CONFORAMA UX Manager
AG2R LA MONDIALE MATMUT Head of Digital Solution & Innovation User Experience
LE CREDIT LYONNAIS RH & Digital RH Transformation Director
REXEL Marketing and Sales Solution Owner
Transdev Group Group Customer Director
Carmila Chief Marketing & Digital Officer CMDO
SMALLABLE Head of Global Marketing
EASYPARAPHARMACIE Webmarketing / Traffic Manager
CDISCOUNT Data Director
ORANGE BUSINESS SERVICES Operational Marketing Director BU Mobile France & International
Boulanger Head of Social Media
BMW France Chief Data & Digital Officer CDO
Louvre Hotels Group Chief Information Officer
Back Market Head of Processes & New Services
Galeries Lafayette Customer Knowledge Director
Auchan Retail International Chief Data Officer
SFR Head of digital & e-commerce
Microsoft Senior Digital & Social Manager
home24 Marketing Director
OGF Digital & Omnicanal Director
Pierre & Vacances Center Parcs Group Chief Product Officer
LVMH Global Partnerships Director
Yves Rocher DMP Manager
Pumpkin App Retention & Activation Manager
AUCHAN Digital & E-commerce Director
Aviva France Digital Manager
Louvre Hotels Group Head of BI & CRM
Arkema Data Manager
PSA Groupe Digital Coach for Comex
Visilab CRM Manager
OVH Digital Analyst Manager
Christian Dior Couture Digital Services Manager
L'Occitane Ecommerce Data Manager
CAUDALIE Chief Digital Officer CDO
Groupe ARGUS Deputy General Manager
Amorelie Senior Product Manager
TARKETT Web platform specialist - Masterdata EMEA
La Poste Head of Customer Relationship Operations
Éditions Lefebvre Sarrut Chief Data Officer
Cheerz Chief Revenue Officer
La Poste Telecom & Digital Strategy Director
Back Market Social Network Coordinator
LVMH Global Partnerships Manager
Schweizerische Bundesbahnen SBB Head of Digital Analytics
CEWE Head of e-Commerce & IT
QOBUZ Chief Executive Officer CEO
DEVRED CRM / Multichannel Campaign Manager
Edgewell Personal Care / Wilkinson Sword GmbH National Sales Manager Ecommerce & Digital
LEGRAND Digital manager
BABILOU GROUPE CRM Web & Marketing Director
L'Exception DGA
SFR Digital Director
CARMA Digital Manager
Essilor International Consumer Marketing and CRM Manager
Disney Manager Digital guest Experience
LesFurets.com Head of Data
Dott.pt CEO
SFR Head of Customer Care
Janssen Johnson & Johnson Director Digital Acceleration EMEA
Back Market Process Manager
La Poste Business Development Director
MACSF MOA and Multichannel Campaign Manager
L'Occitane En Provence Head of Digital Project Management Team
MSC Cruises Global Digital Marketing Manager
Danone Head of Consumer Relations
La poste Chief Marketing Officer CMO
GROUPE ROCHER Data, BI, CRM Director
Bonduelle Europe Long Life Digital Manager
SERGIC Digital Marketing Manager
SOCIETE GENERALE Web Analytics Manager
MACIF Product Owner Macif.fr
MACSF IT Manager - Customer Tools and Data Domain
Aviva France Customer Analytics Director
BMW France CRM Data Manager
Planetmedia Marketing Audience Director
Orange France Chief Communication & Data Officer
Nutrition et Santé E-Commerce Business Developer
GIE AXA Digital & Media Ecosystem Manager
Sambre Avesnois Immobilier Digital Strategy Manager
Beko France Digital Marketing Manager
IGN Transformation Business Manager
Cellnovo Group Director of Digital Marketing & Communications
Zava CCO Zava
Bic Ecommerce Director
ACCOR Head of CRM Insights & Data Management
La Poste Marketing Director
Richemont International CRM Manager
LE CREDIT LYONNAIS Digital Marketing & Communication Director
La Française Deputy Managing Director Moniwan
Renault Digital Product Owner - Offline Conversion
Printemps Chief Marketing and Communication Officer
Groupe SeLoger Performance Analytics Manager
Orpi Digital & CRM Manager
INTERMARCHE Customer Relations Manager
UGC Marketing Digital and Customer experience director
Pierre & Vacances Center Parcs Group Webanalytics Manager
VOYAGES SNCF Digital Customer Journey Manager
MAISONS DU MONDE CISO & Head Digital Workplace
TOTAL LUBMARINE Customer Experience Officer
EUROP ASSISTANCE Holding Head of Group ICT Procurement
METRON Head of Marketing
CLS Remy Cointreau Chief Technology Officer /CTO
UPSA Head of Digital Marketing
FRANCE TELEVISIONS Technical and Digital Director
Lapeyre Head of Digital IT
Thalys International Web Traffic Coordinator
Essilor International Head of Marketing North Africa
Sodexo benefits and rewards Digital Marketing Lead
FBD International Digital & E-Commerce Director
BONPOINT Worldwide CRM Manager
HP Digital Marketing Program Manager
TOUPRET Customer Communication, Digital & Marketing Manager
Allianz Worldwide Partners Smart Home & Utilities Global Business Development
La Poste Transformation & Anticipation Director
Distingo (PSA Banque) Digital CRM and Communication Manager
Alinéa Customer Animation Manager
TARKETT Digital Platform Lead
Editis Customer Knowledge Director
Melvin & Hamilton Digital SAS Growth Strategy Manager
BATIWEB GROUP Marketing Director
AXA France Digital Factory Manager
Nexity Head of new digital projects
BYmyCAR Head of E-business
FORBO FLOORING SYSTEMS Marketing Director South Countries
CANAL PLUS E-Shop Manager
CHANEL Digital data manager
pfizer MCC & Insight Director
EUROPAGES-WLW COO
La Mutuelle Générale Digital Project Leader
Nutrition & Santé International Digital Director
BOSCH Digital Marketing Manager
Universal Music France Director of Media & Market Research
SPORT1 GmbH COO Digital
Editions Amaury Senior Adviser to the CEO
ALINEA E Marketing Manager
SAINT-GOBAIN Global Social Media Director
HP Digital Manager Europe
Aéroports de Paris eCommerce Manager
AIR FRANCE Esales Analysts Team Leader
Sony Digital & CRM Manager
OUI.sncf Digital Analytics manager
Orange France Tools & Performance Digital Data Director - Data & Tools Marketing Director
AIR FRANCE Head of Media Buying Programmatic & Social Media
Schneider Electric Global Ecommerce Marketing Leader
Vodafone UK Head of Performance Marketing
SIGNIFY / PHILIPS LIGHTING Marketing Manager Retail
Fashion3 - Jules Chief Executive Officer
SAMSUNG ELECTRONICS FRANCE Digital Director
ORANGE BUSINESS SERVICES VP Marketing Analytics & Technology
Compagnie des Alpes Digital Performance Manager
Kering Digital Media Senior Manager
Orange Head of Data & Omnichannel Analytics
eDreams Odigeo Head of Programmatic and Data Sales
Renault Data CRM Social Director
BMW France Digital Strategy Manager
ONEY BANK Data & Analytics Manager
CDISCOUNT Responsible for data projects and loyalty channels
GROUPON Business Development & Communication Director
Orange Customer Strategy and Data Director
Compagnie des Alpes IT - Head of Digital
Mutual Benefits Managing Partner
ONEY BANK Acquisition Manager
NUXE UK Digital Marketing Manager
Groupe Quartus Digital Director
Orange Digital Marketing Director
Easyvoyage - Webedia Acquisition & Monetisation Manager
ACCOR Digital Advertising manager
Natixis Digital Project Director
BABBEL Country Manager - Western Europe
BNP Paribas Personal Finance - Neymo Chief Marketing Officer
SAINT-GOBAIN Head of Digital & e-Reputation
Fashion Data Customer Leader
Natixis Head of Communication @ DOSI
Air Liquide Head of Digital marketing and customer communication - South Western Europe
wibocon Unternehmensberatung GmbH Founder and Co-CEO responsible for Technology Marketing and Sales
ONEY BANK Digital Marketing Manager
REED EXPOSITIONS FRANCE Head of Digital
Lagardere Active Digital CTO
Neopost Head of Marketing Web team
Air France - KLM Cargo and Martinair Cargo VP Marketing e-Commerce & Communication
Editis eBusiness & Innovation Project Manager
HARMONIE MUTUELLE Customer Interactions Manager
Weber Digital Marketing Manager EMEA
SOCIETE GENERALE Insurance International Partnerships & Business Development
Largus Digital Marketing Director